The Business of Aging

The world’s most lucrative consumers are aging, and a marketplace, already flooded with anti-aging solutions and magic potions, is finding new angles and creating new trends, for aging women.There’s a visceral reaction to women aging, whether they opt to intervene with surgery or not. It’s catch-22, you’re dammed if you do and dammed if you don’t.  

Take A Chance On Me

I’ve always lied about my age because I knew it to be an issue right from the start. I used to add 10 years, whereas now I shave them off. Once I was under-qualified, so I padded my CV and now I’m over-qualified, so I trim it down. You’re dammed if you do and you’re dammed if you don’t.

Inexperience Can Be Expensive

Myths surrounding older workers contribute to the loss of top employees from many organizations. Experienced, older workers possess qualities that most employers struggle to find. I can only speak for myself however I am certain a lot of people over 50 would agree with me when I say, ” I have more to bring to the table now, as a mature professional, than I ever had in the past. I have more experience, maturity, understanding, patience, vision, creative intellect, and know-how than I ever had, coupled with a burning desire to contribute, make a difference and share my consolidated skills and experience with new generations.